There’s something about summer that just screams reinvention. Perhaps it’s the endless rhetoric about bikini bodies (whether admiring, attaining or sustaining them), the flowers in full bloom everywhere you look, or simply wearing the same shirt and shorts day in and day out that sparks even the most steadfast amongst us to reconsider their daily uniform. And clearly, Bethenny Frankel is feeling that end of summer call to reimagine her regular look, debuting a sleek, new brunette bob.

On Wednesday night, The Real Housewife attended an event in NYC for the launch of her new Skinny Girl Margarita Watermelon Lime flavor, taking the opportunity to also launch a brand new look for herself. Bethenny ditched her usual shoulder-length, lightly ombréd locks in favor of a chestnut hued chin-length banged bob, giving us major young Anna Wintour vibes.

The reality star also Snapchatted all about her new look, sharing a number of shots ostensibly about her outfit, but obviously really all about those bangs.

Since Bethenny wore a neon red wig to her last Skinny Girl launch event, courtesy of Kylie Jenner‘s main man Tokyo Stylez, she also took a moment to clear up any rumors that might be circulating out there about her new do, writing, “BTW that s**t ain’t no wig. I know. It’s cray.” Cray, indeed.

What do you think of Bethenny’s new bob? Sound off below!

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